I’m an award-winning Senior Designer and Animator with nearly 20 years of professional experience working across the design, marketing and e-learning industries. I’m genuinely passionate about what I do and have spent my career bringing ideas to life through thoughtful, engaging design and motion.
I’m comfortable wearing a lot of creative hats (and enjoy the variety!). Alongside design and motion graphics, I have a wide range of experience in video production, 3D animation, and AI-driven generative design and animation. Whether I’m crafting a brand, animating a story, or experimenting with the latest apps, softwares and plugins, I love blending creativity with curiosity.
When I am not being creative, you will usually find me either running around after my 2 kids(!), going to the cinema (I’m a big film buff), with my nose in a good book, or doom scrolling online looking for new whiskies to try!
Over the years, I’ve delivered award-winning projects for companies across all sectors, ranging from small businesses to big global brands, turning big ideas into standout visual experiences. My work covers everything from packaging, exhibition, and in-store POS design to magazines, brochures, branding, logos, digital and web — I’ve even designed t-shirts and bike decals! I love the challenge of tackling a wide variety of projects and making each one feel fresh and memorable.
I’m equally at home behind the scenes, art-directing photo or video shoots, retouching images, or creating illustrations that bring concepts to life. I’m never afraid to experiment and always use my curiosity to push every project a little further — delivering design that not only looks great but actually connects, engages, and makes an impact.
From short-form social content to five-minute long explainer videos, I’ve produced work for global brands as well as e-learning courses, schools and university research teams, tailoring each piece to its audience and purpose. My skillset spans character animation, typographic animation, 2D motion graphics, 3D animation, web-based interactive animation (built in Rive), and more recently AI-generated and animated video.
In a nutshell, I love animation(!) and really enjoy the challenge of finding the best ways to communicate messages with the most impact.
I have experience in full end-to-end video production, including art direction, editing, and post-production. My work combines live-action footage with 2D motion graphics and 3D visual effects. Using a range of new tools (as well as a very patient web developer!), I’ve also developed a web-based platform that hosts branded design and video templates, enabling my clients to self-populate content, render, and publish documents and videos independently. It’s really quick and easy to use, and the best part is they can’t break the templates!
Over the years I have experimented more and more with 3D in my projects, where the solutions I have created range from simple 3D logo idents and typographic animations to modelling realistic interiors and exterior environments with lifelike characters animated with iClone and mocap data. I have also used 3D in visual effects for photo and video projects, as well as creating webhosted 3D-generated virtual tours, which allow users to experience the models in AR and VR.
I’ve worked on multiple web projects, gaining a basic knowledge of HTML, CSS, (and a bit of JavaScript!), while learning the importance of mobile-first design and accessibility through my work in e-learning. Along the way, I’ve honed my understanding of UI and UX principles, creating interfaces that are intuitive and engaging. I’m comfortable working in both Adobe XD and Figma, blending creativity with practical design solutions to deliver websites that look great and function seamlessly.
I have most recently been exploring the cutting-edge world of generative AI, using it to produce full animations with AI-created characters and environments. I like to experiment with a wide range of the latest tools and methods, including Comfy UI, Kling AI, Runway, Weavy AI, and Tripo 3D, among others, pushing the boundaries of what’s possible in my 3D, animation and design work.